'Acharya' producers go for early OTT release to make up for theatrical losses

The 'Acharya' fiasco has forced the producers to make a difficult choice, as they plan to release the Chiranjeevi starrer on OTT.
'Acharya' producers go for early OTT release to make up for theatrical losses

MUMBAI: The 'Acharya' fiasco has forced the producers to make a difficult choice, as they plan to release the Chiranjeevi starrer on OTT.

'Acharya' is already playing to empty houses and seeing drop-offs with each subsequent showing. As a result, the producers have decided to go for an early OTT release in the hope of at least covering some losses.

The film bombed at the box office, resulting in massive losses for buyers in every territory. Prime Video will now stream the film this month. To everyone's surprise, the release date will be less than three weeks after its theatrical release.

Despite their desperate efforts to promote it all over, Chiranjeevi and Ram Charan, the father-son duo who appeared on the screen together, failed to create a boom. The debacle of 'Acharya' is also a disaster for Koratala Siva, who was billed as a 'fail-proof' director before the film's release.

SOURCE: IANS

Like
0
Love
0
Haha
0
Yay
0
Wow
0
Sad
0
Angry
0

About Author

Submitted by TellychakkarTeam on Fri, 05/06/2022 - 16:28

Add new comment

3 + 2 =
Solve this simple math problem and enter the result. E.g. for 1+3, enter 4.
This question is for testing whether or not you are a human visitor and to prevent automated spam submissions.
Tellychakkar Google News Follow
Top Stories

MUMBAI: Actor Sidhant Gupta has been receiving immense love from audiences and critics for his…

MUMBAI: The latest single Maahroo from Amit Trivedi’s new album Azaad Collab is here, and it’s an…

MUMBAI: The countdown has begun! With just one week to go for the highly anticipated release of…

MUMBAI: Bigg Boss is a reality show filled with emotions, drama and fights and this season all the…

MUMBAI: Mumbai, November 22, 2024: Sony SAB’s ‘Wagle Ki Duniya - Nayi Peedi Naye Kissey’ follows…

Recent Stories
Latest Videos