<a href=http://www.tellychakkar.com/news/roadies-be-adapted-internationally-pakistan-first-lap-it>Aditya Swamy</a> started his career with Coca-Cola and later entered the entertainment industry in 2006. He is now with MTV, India. He joined as the channel’s marketing head but climbed the ladder to become the business head. Aditya is a simple man with great thoughts and he is currently cherishing his new achievement of making <em>Independence Rock XXVI</em> (I-Rock) bigger and better.