Zee TV’s <a href=http://www.tellychakkar.com/news/zee-tvs-rab-se-sohna-isshq-and-sapne-suhaane-ladakpan-ke-have-special-integration-track-17>Sapne Suhaane Ladakpan Ke</a> has always been a concept which has been refreshing and told from the ‘youth’s point of view’. Though the show produced by Shakuntalam Telefilms was slow in making a place in the ratings chart, the upswing is now clearly visible in terms of numbers and the drama quotient played upon in the track.

It’s just been two days since the TV industry woke up to a whole new buzz of ratings as TAM (which had earlier postponed the ratings which had to be released on 19 December) released its ratings (for weeks 41 to 50) on 24 December (2012). Further, TAM had announced that the date for Week 51 and 52 will be released on 27 December and 3 January 2013 respectively. However, a sudden curiosity and excitement was created this morning (26 December) when many in the industry (including us) hit upon a set of ratings that had data of Week 51. A part of the data that we got is as follows:

How did the Hindi GECs fare during the phase where the TRPs were not released? Here we give you an analysis of the weeks gone by… As per the average of 10 weeks, Star Plus maintains its Numero Uno position with 250 GRP while Colors takes the second spot with 232 GRP. Sony Entertainment Television is third with 215 GRP while Zee TV takes the fourth spot with 193 GRP. Star Plus – 250 Colors – 232 Sony – 215 Zee – 193 SAB TV – 129 Life OK – 130

Today, i.e. 19 December 2012 was supposed to be the D-day wherein the television industry was to get its first TRP post the two months break. While the entire industry was waiting with bated breath for the release to happen, TAM has provided a communication which states that the ‘release of TRP has been delayed’. Well, this is indeed a heart-breaker for all, as the anxiety and suspense over the manner in which the shows are faring continues… What is the reason for this delay? We give you the exact words of TAM which states,

What is TAM (Television Audience Measurement) and how does it actually work? - This is a question that every one of us has had in our mind, but had never set out to get answers!! Just imagine this situation – around 8000-10000 sample homes dictate the fate of every television show on every Wednesday, and this happens in a country like India wherein the television viewing population has increased manifold with the passing of time.