Boman Irani is learning tricks of the trade

Stepping into the shoes of their on-screen characters is nothing new in the film world. A similar thing was recently undertaken by Boman Irani so that he could learn more about his role as a lingerie salesman in Bela Sehgal’s upcoming film Shirin Farhad Ki Toh Nikal Padi. Recently, when Boman went knocking on the doors of several underwear stores in South Mumbai to learn the tricks of the trade, he observed how people behind the counter behave and treat their customers. In the meantime, he picked up some tips as well. He found their behaviour of the sales persons very casual who treat the undergarments like any other commodity. “Contrary to what the misconception is, the hush-hush factor isn’t there at all. But yes, I also noticed the way in which they were folding the items and putting them back into boxes and many such aspects of the service,” the actor said. Interestingly, before becoming an actor, Boman used to be a retailer and that experience came in handy too. “I used to sell wafers at Grant Road. Thanks to those days, I’ve got a great deal of experience in retailing. So I know how the business and attitude works like the routine of greeting customers, introducing them to your products and ultimately selling,” he added.