Yash Raj Films recently crossed a remarkable benchmark on their digital platforms. The Bollywood giant that has got over a million fans on Facebook, is the first Indian production house to have achieved such numbers. The banner enjoys a strong digital presence and regularly engages the audiences with interesting and interactive content. Yash Raj Films digital team constantly strives to entertain the audiences, just like their films. Their Facebook page has the fastest growing fan base with an addition of more than 3000 likes every day.

IMAX Corporation and India’s largest film studio Yash Raj Films Pvt. Ltd. has today announced an expansion of their partnership to release <em>Paani</em> as well as all the upcoming Yash Raj Films to IMAX theatres across India and other key markets. <em>Paani</em> is based in a future world where wars over water have broken out. Water is now owned by International Corporations who use thirst as a weapon of control. In one such futuristic city, a young love story breaks all the rules and in the ensuing war, water flows back to its people.