Star Plus is on top again, will IPL impact the shows?

Star Plus is back to being numero uno with 334 GRPs pushing Colors to the second position with 249 GRPs. Meanwhile, Sony is back to being no four edging out SAB this week. One of the most obvious reasons for the dip was attributed to the World Cup that ended a week ago. However, now with IPL that opened with an encouraging TVR of 7.14 according to TAM for the first match, we wonder if the TV shows will face the music? Producer Rashmi Sharma whose Saath Nibhana Saathiya is the number one show on Star Plus feels IPL won’t have the same effect as the World Cup on the shows. Says Sharma, “I don’t think it will have as much an impact as the World Cup. I agree people are cricket crazy but the entire craze is over with the World Cup. Seeing the current situation I don’t think IPL will do much harm to the TV shows.” Meanwhile, producer Hemal Thakkar shares Sharma’s sentiments. “I don’t think it’s going to affect our shows much. I think the audiences have had an overdose of cricket and now that India has won the World Cup, there can be nothing bigger than that. I am not denying that there will be no effect at all, a marginal dip will be seen for sure.”