MUMBAI: Kumkum Bhagya is a drama produced by Ekta Kapoor under Balaji Telefilms.

It premiered on 15 April 2014 on Zee TV and is also digitally available on ZEE5. The series stars Sriti Jha and Shabbir Ahluwalia as main leads. Since March 2019, Mugdha Chaphekar, Pooja Banerjee and Krishna Kaul were also introduced as leads of the second generation alongside Sriti and Shabbir. The concept is based on Jane Austen's 1811 novel Sense and Sensibility.

Kumkum Bhagya is a love story of Pragya and Abhi who are destined to be together against all odds. The series started as the story of sisters Pragya and Bulbul, and their mother Sarla Arora's hope to see them married. Later, the show revolved around Abhi and Pragya.

Later a 20-year leap was introduced. The show was rebranded as "Dusri Pidhi". The story now revolves around the married lives of Prachi-Ranbir and Rhea-Siddharth.

Farida Dadi plays a pivotal role in Kumkum Bhagya and sharing her experience shooting for the show, she mentioned, “

Kumkum Bhagya is a very lovely show. All the artists and all the cast is really  very nice. And the fun that we have on the set is worth watching. Shabir (Ahluwalia) and Sriti (Jha) are great personalities, great qualities, humble and very nice. And they are really great working with. Speaking about Balaji Telefilms, this is one of the best company I have worked with. And you don’t have to worry about anything. The respect that Balaji Telefilms gives is outstanding.”

The story is introduced by Anil Nagpal and the show is directed by Ravindra Gautam, Sameer Kulkarni, Sharad Pandey, Jeetu Arora and Deepak Chavan.

Keep reading this space for more information. (Also Read: Kumkum Bhagya: Big Twist! Abhi to question Pragya about her hatred for him)